Question:
Let's say you are working hard for the money, sharing accommodations and living on ramen. Would you still shell out your hard-earned cash to keep your smart-phone up and running? According to a recent study by Nielsen, you probably would.
More than half of the young people surveyed maintain a smart-phone, even though they're making less than $15,000 per year. In fact, the percentage of young folks using smart-phones in this lowest income bracket (56%) approaches or surpasses the percentage of older users (45+) who report incomes of $100,000 and higher. View Nielsen's graph of the data.
This probably isn't very surprising to the cash-strapped, digital natives out there though, since a smartphone essentially does quintuple duty as home phone, television, computer, bookstore and camera. I've said for a while now that I wish I had kept my old "dumbphone," for the simple reason that once you get used to having the world at your fingertips, it's hard to ever go back to a regular, old phone.
(Side note: Did you know that the College of Law website has been visited more than 12,000 times by mobile devices so far in 2012? Those visits account for just over 8% of our total traffic. That might seem minuscule, but it's more than triple the mobile traffic from the same time period in 2011.)
How about you?